Friday, 12 February 2016
Frugal Entrepreneurs 01
Wednesday, 2 December 2015
Be the FIRST to TEST THE entrepreneurship formula that will REVOLUTIONISE 21st Century Business!
By Denise at www.designovation.co.uk

Be the FIRST to TEST THE entrepreneurship formula that will REVOLUTIONISE 21st Century Business!
Over the past 30 years I have avidly studied & researched Entrepreneurs from attending their seminars, reading their books to talking to them face to face. My passion to understand what makes a Great Entrepreneur and Enterprise began at the age of 15 serving tea & coffee on exhibition stands as my father sold his engineering products to the business owners of haulage, plant, transport, oil & gas, farming & food companies. Followed by the experiences in my own business as I negotiated contracts with entrepreneurs or later in my career mentoring them as business start-ups.
Through my contradicting career in both Business and Design my research has concluded that the appalling mortality rate for business start-ups beyond year one is based on the absence of one essential SECRET ingredient PLUS an understanding of How to Design & Invent a sustainable business in the 21st Century and knowledge of whether you have the credentials of what it takes to PASS the entry exam as an Entrepreneur.
The ONE essential ingredient rarely discussed in business is the same essential ingredient which is responsible for creating solutions, progress, innovation & economic growth and is central to my ENTREPRENEURSHIP FORMULA "Black Box & White Ball Thinking".
Why do we need an ENTREPRENEURSHIP FORMULA "Black Box & White Ball Thinking"?
Look at the statistics!
Why are the majority of business's Sole traders with no employees?
Why do we have such ridiculous Business failures- or infant mortality rates Year 5? mortality rates Year 10?
INTERESTED? WAIT till 7tH December & learn more!
Here is just one piece of the jigsaw puzzle- our current obsession with robotic process's, systems, and the franchise phenomenon is eroding free thinking and our economical competitiveness for growth.
Why?
At the age of 25 as a relatively new business start-up, I had already read & listened to multiple business books and audio programs due to being brought up in a family in business. I was introduced to a book by a fellow young entrepreneur (whom later made his multi million pound fortune in Mobile Telephones) . This book totally transformed my perception and thinking of business forever, and provided a solution to building a business which later enabled me to build a successful business (allowing me as a mother to put my young family first). That book was Michael Gerber's "The E-Myth Revisited".
Almost 20 years on this is still one of my No.1 Favourite books which I have recommended to countless business friends. For those of you unfamiliar with the E-Myth it simply promotes the benefits and logic behind the franchise culture and business's built on strong, methodical systems and operating systems.
Disappointingly though 20 years on it's success and like minded business philosophies have been taken quite literally.
Tell me if I am wrong, we now have a culture of business obsessed with operating systems & rules. 8 out of 10 call centres or banks etc. are scripted, impersonal, many with systems for systems sake, rules over ride personal initiative and common sense.
Yes rules, systems and processes are essential to business but this is only 50% of what makes a successful & sustainable business & economy.
The fact is that our Greatest Entrepreneurs & thinkers don't define the characteristics of the business analyst or bureaucrat:
Apple- Steve Jobs/ Steve Wozniak -Innovation, Design, Engineering,Imagination.
Microsoft- Bill Gates- Technology, Ideas, Vision.
Dyson-James Dyson- IP, Patents, Innovation, Engineering.
Paypal/Tesla- Elon Musk- Vision, Engineering, Science.
They epitomize freedom of expression, thought & ideas, they are predominantly rebels and are all ultimately free thinkers.
Where are the creative thinkers, Designers & Innovators in your organization?
What are you investing your time & resources in?
Why not Products & R&D? (see Dyson/Dimbleby lecture ) is all your focus on Advertising & marketing
http://www.bbc.co.uk/pressoffice/pressreleases/stories/2004/12_december/09/dyson.shtml
Are you generating new ideas & models of enterprise? or are you bogged down in refining processes systems & rules
Are you creating the next innovation & investing in IP or are you too focused on building a safe unimaginative business model i.e. franchise, service business.
Are you building a team of skilled, free thinkers i.e. engineers, technicians, scientists? or a predominantly robotic workforce another Call centre culture.
Interested in seeing the other 39 pieces of the JIGSAW?
KEEP POSTED for the 7th DECEMBER
Don't miss out Follow Denise Now! https://twitter.com/DesignovationUK
Be the first to TEST the ENTREPRENEURSHIP FORMULA that will
REVOLUTIONISE HOW YOU THINK ABOUT BUSINESS
Friday, 26 June 2015
An SME’s guide to professional indemnity and business insurance
No business owner wants to contemplate the unpleasant possibility of damage or loss, but being unprepared is even worse. Proper business insurance is one of the surest ways of protecting your resources and has become a necessity for doing business.
The choice can be bewildering though, so to help determine which insurance products are right for your business, we’ll examine five different types so you can assess what’s right for your organisation.
Employers’ liability insurance
Unless you are self-employed and have no staff, employers’ liability insurance is a legal requirement for your business. It not only protects your employees but also your company in the event that a staff member should suffer an injury at work or falls ill as a result of their job. This regulation also… Read more here
Wednesday, 24 June 2015
Looking abroad for unexpected investment opportunities
We all know that investments have to be managed for both risk and returns. The deal that promises to double your money in three years comes with a very real risk of losing your investment. Conversely, Gilts give your investment complete security, but once you factor in inflation, you're only getting a nominal return. The solution to maximising returns while keeping risk at acceptable levels lies in carrying a diversified portfolio.
You're thinking that means spreading your investments across, say, Gilts, stocks, property and corporate bonds. Yes, you should spread your investments across different instruments to get higher returns, but chances are, they are all in the same country and you're content with a 6-7% annualised return.
Now, what if part of your investment is in a country where the economy is growing at 6-8% and for a similar risk threshold, your investment there yields an 8-10% return, thus allowing your overall portfolio to go beyond the earlier 6-7%?
Diversifying your investments across different instruments and destinations allows you to maximise your returns while maintaining an acceptable risk threshold. So what are some investment destinations that merit further study? Read More
Tuesday, 23 June 2015
Navigating the world of social media
For our intrepid Frugaleur challengers with associated websites and online presence: There are many different ways to use social media to promote a business. Social media is a fantastic way for a company to connect with their customers and attract others. Here are some things to keep in mind when creating a social media strategy for your company.
One of the least expensive forms of advertising
You will be able to afford to do more advertising or at least save a lot on your marketing expenses if you use social media platforms. While people of all age groups are now using the internet daily, younger consumers get almost all of their news and advertising messages via online sources. Since there are not as many resources used, you save money and reduce your company's environmental footprint by not using lots of paper, ink and postage.
Saves time
Messages posted to Facebook, Twitter and LinkedIn are posted almost instantaneously, so your customers and potential customers can view your message quickly. This allows for more steady advertising and educational opportunities. If those that view your posts like what they see, they can share your message, which means it is reaching even more people. You don't have to wait for advertisements to come out or plan a long time ahead to get your message out there.
Drives traffic to your website or other social media sites
The whole dynamic of social media is about connections. If someone finds your business on Facebook or LinkedIn, they may well also visit your website. In turn, those that visit your website will be inclined to like your Facebook page. If … Read more
Published as part of Scottish Multimedia web project and the Frugaleur challenge
Thursday, 11 June 2015
Fire Fogging and Fire Fighting
Fire Fogging Systems Ltd, Scotland - Fighting fires in the FASTEST time with the LEAST amount of water causing the LEAST amount of damage while further protecting firemen. 21st Century fire fighting techniques that saves lives and saves water! It's the new art of keyhole fire fighting.
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This is a little bit about a small Scottish family business whose entrepreneurial spirit battles on to prove that modern technology can harness the power of water in an economical way, meaning less needed to extinguish wild fires and reducing the many dangers faced on a daily basis by firemen. I find this quite innovative and am proud to be associated with such innovation and development.
Having the right equipment in the right place at the right time and making it affordable has never been more important. For rapid intervention into even the most remote areas by land or sea, unencumbered by usual height and weight restrictions, Fire Fogging Systems offer safer fire fighting for all.
This is the new art of keyhole fire fighting. By incorporating an advanced technology 10-in-1 quick release attachment system for multipurpose use, our keyhole fire fighting equipment reduces the dangers involved in entering fire areas by lowering the number of potential hazards fire fighters face. The system causes induces rapid heat reduction, helps shield firefighters from radiant heat and causes less stress and strain on the operators.
FOG HAS COME OF AGE WITH 90% EFFICIENCY
Thursday, 29 May 2014
Scottish Web Directory Re-launch
Back in 1998 we began putting together a series of Scottish websites that, by 1999, had become the Scottish Web Directory. Back then, it was the ‘in thing’ to support one another online, exchanging links and offering joint promotions, shared marketing and even some fabulous online cash-prize competition. But times change, we move on and we develop other concepts in a bid to beat the mass explosion in spammers, scammers and the notorious phishing sites.
It’s been over 10 years since we broke up the original directory, gradually demolishing most traces of what had once been our headquarters, here in virtuality land. But now the time has come to pick up the remaining pieces, bring them back together and form a brand new directory.
Economic downturns have always resulted in belt-tightening exercises for small companies, but lucrative opportunities for those large enough or savvy enough to take advantage of such situations. I like to think of NYK Media as being a money-savvy survivor that excels in the face of adversity, fighting back in order to stand up in defence of those who appreciate community spirit, sharing and mutual support.
That’s why our advertising prices start from ZERO
Visit the Scottish Multimedia Home page to find out more – browse the beginnings of the new directory, take a look at our plans for link tours and join us in the NYK forums to become a part of this great new project.